Chat and Video Call with Anushka Sharma: The movie makers have been coming up with a unique type of promotions to promote their movies on a large scale. The main intention of promoting a movie is to reach out to the crowds. One such actor who has now come up with a super exciting promotional stunt is none other than Phillauri beauty Anushka Sharma.
Yes! Anushka Sharma who plays friendly spirit Shashi in the film Phillauri is all set to participate actively in the promotions of the movie. She has made public her WhatsApp number through which she will talk to her fans. She got a new phone number registered in the name of her character Shashi and she will be interacting with fans through the popular instant messaging app WhatsApp. The phone number was made public and whoever wants to chat or video call with their favorite actress and do so using the number. She will call her fans every week using the app’s video calling feature.
Whoever wants to chat with Anushka need to first add the number of Shashi to their contacts. The number is 9867473178. Other than just chatting with the actress and talking with her on a video call, users can get exclusive access to Phillauri’s promotional content.
Fans can now chat and video call to Anushka Sharma through Whatsapp
In a statement, Shikha Kapur, Chief Marketing Officer of Fox Star Studios said, “The unique storyline of Phillauri where the lead actor plays a friendly spirit who cannot be seen by people, gives us the opportunity to create a campaign that is imaginative and differentiated with ‘invisibility’ taking centre stage as the unique proposition… What’s up with Shashi is one such idea on WhatsApp where we tap into the reach of the chatting platform in the country (160 million monthly users) and encourage engagement with Shashi in a never been done before manner.”
The trailer that was released earlier this month has gained much appreciation. The movie is slated for March 24 release. The movie stars Diljit Dosanjh, Suraj Sharma, Mehrene Kaur Pirzada in the pivotal roles. The movie is directed by Anshai Lal.